Matt Aster
PERFORMANCE MARKETING | BRAND STRATEGY | CONSUMER INSIGHTS
About Matt Aster
Analytical, collaborative, and progressive Marketing Leader with a proven track record of success in driving revenue growth and brand recognition. Recognized for optimizing marketing strategies and delivering exceptional results in highly competitive markets. Innovative mindset, consistently developing scalable and sustainable marketing initiatives that generate substantial ROI. Natural talent for identifying market trends and consumer insights, translating them into impactful campaigns that captivate target audiences. Respected and supportive leader who understands how to inspire and motivate teams to achieve ambitious goals. Engages stakeholders through a focus on building strong relationships and aligning marketing efforts with business objectives
Career Highlights
Trusted Consultant
Served as the primary marketing consultant for 6 Fortune 200 brands
Revenue Driver
Achieved a 4% increase in annual recurring revenue for new commitments and generated $840,000 in new pipeline.
Incremental Growth
Increased average order value by 7%, and tripled the growth rate of the business unit.
Property and Casualty Insurance
Over 10 years of insurance experience including
Auto and Home Property and Casualty Insurance
7 of the top 10 carriers
Underwritten product insurance
Over 5 years of Pet Insurance experience
Healthcare & Pharmaceuticals
Pharmacy Management and Operations experience
Compounding medications
Prescription drugs
Procurement
Logistics
Consulted for 3 of the top 5 health insurance payers in the US
Parts and service
eCommerce and Consumer Packaged Goods
B2B and B2C experience including
From 4 SKUs to 4 million SKUs
Subscription based eCommerce
Upsell and Cross sell strategy
Merchandising
Off-site and on site advertising and promotion
CPG experience for home goods and medical supplies
Financial Services
B2B (institutional) and B2C experience including
Demand/Lead gen
Growth and Retention
Lifecycle
Credit repair
Debt consolidation